Brand identity design/ Re-Brand

organic city farms

Organic City Farms is a community based business run from Cottrell in Victoria-Australia.

It has two components one is a school based veggie garden growing program and a farm .

It’s owner Jarrod.L was looking to re-fresh his brand from a diy start, as he was wanting to work with schools.¬†

He wanted a brand identity that would be flexible enough to represent his farm and the school garden program. It had to appeal to children, as well as parents and the school staff. 

The guiding values were fun, sustainability, trust and bold.


Brief / Research/ Ideation/Concepts/Revision/Completion


Brand Identity

Promotional Collateral

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